Synth-pop trio CHVRCHES have been spending some time on the road, touring behind their most recent album Love Is Dead, which dropped in May. The album wound up getting some mixed reactions from critics. Some believed the band had gone too mainstream-pop with their sound. Others praised it for being exactly that. Whatever the critical consensus, it’s still undeniable that the band know how to write a really catchy pop song. They’ve now put out three albums filled with them. Love Is Dead may be an ever-so-slight shift in a more radio-friendly direction. But the fact remains that the band know precisely what they are doing. And that’s made abundantly clear when you hit play on the new LP and hear the opener “Graffiti.” It’s a standout from the album, and now it has some neat images to go along with it with the newly released video.
“Graffiti” really sets the mood of the rest of the record. The hyper electronic instrumentals buzz around Lauren Mayberry’s always flawless vocals. The sounds create a fairly busy soundscape, but allow plenty of space for Mayberry’s voice and honest, genuine lyrics to fill up. The track itself is essentially about looking back on young love. Instead of looking down on it, Mayberry seeks to highlight the fleeting feelings by making them seem vital and life-affirming. The video tackles the song’s subject directly, showing the passionate feelings of two kids in love and how invincible their feelings are when they’re together. Love may be dead, but what this video presupposes is maybe it isn’t?
Watch “Graffiti” down below.
CHVRCHES are also currently on tour. Check out all their upcoming dates right here.